TRULY ICONIC
MORENO LOAFERS
The Marina Loafer is crafted for laid-back refinement — blending timeless form with soft, barefoot-level comfort. Unlined Sheep Suede molds to the foot with ease, while flexible rubber soles, inspired by classic deck shoes, offer grip and freedom in every step. Light, breathable, and quietly confident.
MINIMAL & TIMELESS
THE ESSENTIAL
Designed for understated elegance, these cold-weather essentials offer warmth, comfort, and quiet sophistication — crafted to complement the modern man’s everyday uniform.
COMING SOON
VETTIRO - EAU DE PARFUM
Fresh notes of French bergamot and fig leaf drift into a heart of vetiver and neroli wood. Grounded by cedar, oakmoss, tonka, and soft white musk. Housed in a dark mocha glass bottle. Defined by quiet elegance.
Available soon. Exclusively at Lucien Moreno.
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ABOUT
Lucien Moreno designs refined everyday pieces defined by expert craftsmanship, clean silhouettes, and premium natural materials — including Cloudwool®, cashmere, and supple sheep suede. Crafted with intention, each piece is made to last, feel exceptional, and elevate the everyday through quiet, timeless design.
CLOUDWOOL®
Cloudwool® combines ultrafine softness with lightweight warmth. Developed using carefully selected Australian wool fibers, it reflects a modern approach to knitwear — blending high-quality natural material with comfort and clarity. The result is a breathable, refined knit built for year-round wear.
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LINEN
Lucien Moreno’s linen is woven from responsibly sourced European flax and selected for its lightness, breathability, and soft, textured feel. Naturally cooling and easy to wear, it brings comfort and calm structure to warmer days. Whether styled for relaxed escapes or everyday use, it offers refined versatility — elevated in quality, and grounded in nature.
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CASHMERE
In the remote desert region of Alxa, Inner Mongolia, a rare and exquisite treasure is found. Known for producing some of the world’s finest cashmere, Alxa is home to a unique breed of goats that grow an exceptionally soft undercoat. This undercoat — a thin fleece layer around the roots of the goat's hair — grows during the coldest months and naturally sheds in spring, allowing for ethical and sustainable collection.
Suède
The Moreno Sheep Suede is soft, matte, and smooth to the touch. Treated with a special oiling technique, it’s made to hold its colour and develop depth over time. It feels lived-in from the first wear, and only gets better with age.
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